READY TO MOVE IN

THERE HAS BEEN A RISING TREND OF DEVELOPERS OFFERING FULLY FURNISHED HOMES TO ITS BUYERS, WITH ALL THE AMENITIES BEING PRESENT EVEN BEFORE THEY MOVE IN.

India is a developing country and with its developments, the lifestyle of its citizens is changing as well. There was a time when living in a joint family was the norm, but it's not the same anymore. Also, when someone bought a home, doing it up on your own was even more exciting then buying your home? But now times are changing. With time being a constraint for so many, today developers and builders are offering the buyer the facility to move in as soon as he purchases a home.

The concept of ready-to move-in homes is becoming quite popular in the city. Ready-to-move-in apartments are the new definition of luxurious living in India. These apartments or homes are fully fitted out with all the amenities required for every day living, sometimes even including the basics like furniture, which the occupant usually prefers to buy on his own and of course the modular kitchens, television and other audio-video systems, air conditioners, etc.

"Basically the décor is close to complete and all the occupant has to do is walk in with his personal belongings and voila - it's ready to live! To cater the burgeoning demand of the ready to-move-in homes, we have come up with a property in Noida. They are centrally air conditioned luxury apartments and penthouses with all the amenities like modular kitchen, sauna bath, steam bath, massage chairs in master bathroom, etc." explains Rohtas Goel, Chairman and Managing Director, Omaxe Ltd. The demand of such apartments and homes has only grown in the recent past and is expected to grow further in the future. These kinds of homes are particularly popular with nuclear families and even those with dual income and no kids (DINKS). Bhim Yadav, CEO of Falcon Realty Services says, "The market has been picking up over the time. These homes are gaining quite a lot of popularity amongst the nuclear families and the people from the corporate sector."

But how does the builder gain from it? "The developer gains a good commercial value out of these projects as the market is very receptive for such kind of projects," says Sunil Bedi, Chairman and Director, JMD Ltd. Also, from the developers point of view it takes the development capabilities of the company to the next level. They do not just bring together brick and mortar, but offer an entire style statement to the buyer which is a reflection of the developers' own perception of stylised living. The developer even gains from the profit margins that he makes from the sale of such apartments.